The project is part of a series of Christmas Events organized by Fresco Restaurant, in Lugano (Switzerland).
The Event allowed HCL fans to meet their champions.
The input was to create something as much hockey-focused as possible: the client did not look for a picture or for a real match moment but for a representation of the strength evocated by this Sport. In addition to this, official Team (Swiss Premier League) logos had to be included in the representation too, obviously.
The whole creativity was focused around one of the most descriptive objects used when playing hockey. We decided not to focus final user’s attention on a specific moment but we tried to make the attention be focused on what the centre of the match is for any kind of public.
Solution to include official logos as well, came by itself.